My 7 rules for Twitter
- I wait a minute before I send a tweet. Did I really want to send that? – once its gone it’s not recallable. I’ve lost count of the number of tweets I typed and decided not to send.
- I follow selectively:
- I don’t follow people who don’t add value unless they are a personal friend or a business associate – in which case they are already adding personal value.
- I assume that anyone who follows thousands of people cannot possibly be reading all their tweets, so they’re not reading mine.
- I also assume they’re only doing it for reciprocity – to build up the number of people who follow them. (Why would anyone even want this? If you gain 40,000 followers just because you followed them back, that doesn’t say you’re popular – it says you’re desperate!)
- I don’t stalk:
- Responding to a tweet with a witty comment to simulate closeness rarely endears you to the recipient – it just makes you look like you want to be in their circle.
- Also: it may be corny and very old-fashioned, but I don’t follow many women, and – unless they are personal friends – I especially don’t follow married women. That just feels all kinds of wrong to me. Marriage is too precious a commodity and a tough enough proposition today without presenting yet another opportunity for its destruction.
- I try to add value with my tweets. Say nothing nasty, private, deceptive, pointless or destructive.
- Last year I stopped saying ‘hi’ to people just because they started following me. It seems a bit of an arrogant put-down, like saying ‘I was here first, but I’m so gracious I’ll welcome you too’.
- I don’t spew a torrent of tweets. When I have a lot of points to make, I blog it and send a tweet about the blog.
- I will unfollow people who
- try to sell me something,
- try to sell me on something about themselves to their profit,
- continually make up or pass along pithy quotes or
- violate points 4, 6 and possibly 3.
… and now I’m down to following 3 people.
Other thoughts:
- I won’t unfollow people just because they use ‘LOL’, ‘ROFL’ or smilies or other idiotic contractions, but it certainly doesn’t endear them to me.
- Twitter connectivity starts like this: ‘I find you; I read some of your tweets; I like them because they meet a need or interest that I have; I follow you’. But for some people the line of thought somehow continues, ‘… so I expect you to follow me back.’ This is then turned into ‘twitter courtesy’.
This is the mentality that says ‘My self-esteem is built around getting a lot of followers. So I’ll follow a whole bunch of people just so they’ll follow me back – and if they don’t, I’ll accuse them of being discourteous!’ We live to the metric – gotta get those numbers up!
I don’t get this mentality. If I follow you because I gain insights from your creativity, why should I expect you to follow me for free? I’d better be putting out some tweets that you find interesting too.
Any thoughts?
and this
little Sparkline together. These are running on
a screen-capture of it.



